BACKGROUND
Gloto was launched in 2008 as an innovative way for consumers to create and share photos via their mobile devices. Since then, its patented mobile-to-Web technology has evolved into a sophisticated platform for agencies, brands, and publishers to attract and engage their audience while amplifying reach.
Whether powering interactive social campaigns, providing location-based mobile promotions for major events, or building persistent features on brand websites or social networks, Gloto enables engagement. With automated content moderation and simple campaign management and analysis tools, the Gloto Media Platform enables Gloto clients to deliver fun, brand-safe experiences to their users, incorporating rich brand messaging with consumer-generated shared media. Marketers can now create integrated, cross-channel campaigns through a single platform, decreasing costs while increasing real-time results.
Gloto customers and partners include Millennial Media, NBC Universal, and Yahoo!. Privately funded, it is based in the rapidly growing Baltimore-Washington tech corridor, and enjoys a strong association with major educational institutions including the University of Maryland and Johns Hopkins University.
NEWS AND EVENTS
Read the press release.
Read the press release.